OSRAM Design Center, Shenzhen

Shenzhen, China

OSRAM’s brand-new office-based Design Centre in Shenzhen is a luminous showcase of cutting-edge OSRAM products and innovative lighting solutions. Stunning visual intrigue welcomes visitors from their first entrance, with a spectacular reception area illuminated by 1,476 ceiling-mounted Traxon 16PXL Boards, all synchronized and connected through e:cue LCE-fx and VMC to generate impressive patterns and graphics. A mysterious beauty and innovative talking-point is the Mood Light™ Motion monolith, which visitors can control with a sweep of the hand.


Category: Dynamic lighting
Subcategory: Architainment lighting
Location: China
Technology/Services: Luminaires
Year: 2016

For general office lighting in the reception area, LEDTOUCH™ Batten truly helps to enhance the vitality and enthusiasm of work.The suspension-system installation of energy-saving LEDTOUCH™ Skyline creates a stylish environment in open areas. As for the corridor and the leisure zones, OPTIVALU® Downlight together with LEDCOMFO® Batten create a comfortable atmosphere. Demonstrating specialist lighting applications in the 3-metre-high laboratories, OSRAM has installed Roblitz® Highbay and Roblitz® Linear, providing a hi-tech glare-proof environment in the lab area.

Meanwhile, technology behind the scenes makes lighting a joy to use. With LIGHTIFY™ Pro, LEDTOUCH™ Panels and LEDTOUCH™ Skyline, users can easily adjust lighting in the meeting rooms or open office areas from their mobile device.

The expertise on show is not limited to office solutions: LEDTOUCH™ Downlights together with LIGHTIFY™ Pro show their leading ability in commercial situations, while for reference, the robust outdoor LUXPLUS® LED Street Light is shown in action; and an eye-catching demonstration of the building façade solution Media Tube® HO RGBW with e:cue Butler Pro control amazes visitors with its brightness, efficacy and color consistency.

Throughout the Design Center, QR codes next to every lighting product allow customers to download and share corresponding product information using their smartphones and the OSRAM Lighting Solutions Asia Pacific mobile app. Within its 70 square-meter area, the Design Centre is a true showcase of our expertise and solutions, revealing what is possible today and arousing customers’ imaginations for tomorrow.

Project Partner

Client:OSRAM Lighting Solutions Asia Pacific
Lighting Designer:OSRAM Lighting Solutions Asia Pacific
Architect:OSRAM Lighting Solutions Asia Pacific
Designer: -
Technical Director:OSRAM Lighting Solutions Asia Pacific